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SEO Agency UK. How to Pick One, and What We Do Differently

There are thousands of SEO agencies in the UK and very little to separate them on a website. This page gives you the questions that do separate them, and answers all of them about ourselves first.

What's included

  • A free live audit of your site before any conversation about money, so the first thing you get from us is information rather than a pitch.
  • Technical, on-page, local and ecommerce SEO, plus AI search visibility, delivered from Manchester to clients across the UK.
  • Deliverables written into every proposal by the month, so you can check whether what you paid for happened.
  • Direct access to your own Google Analytics and Search Console. They stay in your name and you keep them if you leave.
  • Three-month starting period, then rolling. No twelve-month lock-in.
  • Reporting built on organic sessions and enquiries, with rankings as supporting detail rather than the headline.

Who this is for

Businesses anywhere in the UK who have shortlisted a few agencies and cannot tell them apart. Every SEO website says the same six things, so the useful comparison is not what an agency claims but what it will commit to in writing.

Frequently asked

How do I choose an SEO agency in the UK?

Ask five questions and compare the answers instead of the websites. What will you do in month one? Where do links come from? Who writes the content? Will the Analytics and Search Console accounts be in my name? What is the minimum term and what happens if I leave? Agencies that are comfortable answering all five tend to be the ones doing the work properly.

What does a UK SEO agency charge?

Small-business retainers commonly start in the low hundreds per month, mid-market work runs into the low thousands, and competitive national campaigns go higher. London carries a premium of roughly a third over regional rates for comparable work. Those are market figures, not our rate card. We quote after an audit because the same monthly fee buys very different amounts of work depending on the state of your site.

Are London agencies better than regional ones?

Not by location. London has more agencies, so it has more good ones and more bad ones, and rates run higher because salaries and offices cost more there. Ranking work is identical wherever it is done. Judge on process and references.

Do you work with clients outside Manchester?

Most of our work is remote and we take clients anywhere in the UK. We are in Manchester and will travel across the North West when a visit earns its keep. See areas we serve, which separates the two honestly.

How big is your agency?

Small, and deliberately so. You deal with the person doing the work instead of an account manager relaying messages. The trade-off is real: we take on fewer clients at once, and we will tell you when we are at capacity instead of accepting the work and stretching.

How long have you been going?

We are new. Our case studies page says so plainly instead of filling itself with borrowed logos. What we offer instead of a long client list is a free audit you can run right now, which shows you how we think before you commit anything.

What makes one SEO agency different from another?

In practice, three things: what they prioritise first, whether a person or a tool writes the content, and whether the reporting can be independently checked in your own Search Console. Everything else on an agency website is decoration.

Should I use an agency or hire in-house?

In-house makes sense once you have enough search volume and content cadence to keep someone busy, which for most SMEs is further off than they expect. An agency covers several disciplines at once without a salary commitment. We are happy to give you an honest read on which side of that line you sit.

Do you offer guaranteed rankings?

No. Nobody controls Google, so a guarantee is either meaningless or it is a promise to target keywords so uncontested that ranking for them proves nothing. Treat the offer itself as information about the agency.

What industries do you work with?

Method transfers between industries more than agencies like to admit, so we do not restrict ourselves to a list. Where industry knowledge does matter is content, and that expertise comes from you. We draft, you correct the parts only you know.

Can you take over from another agency?

Yes, and it is worth auditing what was done before rather than building on top of it. Previous link building in particular can carry risk that a new agency inherits without knowing.

What is the first step?

Run the free audit. It takes under a minute, the report is emailed to you in full, and you are free to take it to any agency on your shortlist including the other ones.