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SEO Audit for Manchester Businesses

A full diagnostic of why your site isn't ranking: technical, on-page, off-page and AI visibility. Delivered as a prioritised fix list you own, whether you hire us afterwards or not.

What's included

  • Crawl and index diagnosis: what Google can reach, what it has stored, and what is silently excluded.
  • Core Web Vitals and real mobile performance, measured on field data instead of a lab score.
  • On-page review of your money pages: titles, headings, intent match and internal linking.
  • Backlink profile review, including anything low-quality that a previous supplier may have built.
  • AI visibility: structured data coverage, and a live fetch test confirming whether AI crawlers can actually reach your server. A check that robots.txt inspection alone will not reveal.
  • Competitive comparison against whoever currently ranks for your commercial terms in Manchester.
  • Everything ranked by likely impact, with the fixes stated specifically enough to implement.

Who this is for

Any business that suspects something is wrong but cannot tell what. Traffic that has dropped, a new site that never ranked, or a retainer that has not moved the numbers. The audit answers the diagnosis question before anyone sells you a treatment.

Frequently asked

Is the SEO audit really free?

The automated audit is genuinely free and runs on your site immediately. On-page, technical, performance, accessibility and AI-visibility checks, emailed to you in full. A deeper manual audit including competitive analysis and backlink review is a paid piece of work, and we will tell you plainly whether you need it.

How long does an SEO audit take?

The automated scan runs in under a minute. A full manual audit typically takes a few working days depending on site size, because a large part of it is checking things by hand that tools report wrongly.

What's the difference between a free and a paid audit?

The free audit finds what a machine can find: missing tags, broken technical signals, speed problems, blocked crawlers. The paid audit adds judgement. Why your competitor outranks you, whether your content matches intent, and what to do first given your budget.

Do I have to hire you after the audit?

No, and a meaningful proportion of people do not. You get the findings and the priority order regardless. If your own developer can implement them, that is the cheapest route and we will say so.

Will the audit tell me why my rankings dropped?

Usually yes. The common causes. A technical change, an algorithm update, lost backlinks, or a competitor improving. Leave distinguishable traces, and the audit checks for each.

Do you audit ecommerce sites?

Yes, with the specifics that need: faceted navigation and crawl budget, product schema, duplicate variant pages, and index bloat. See ecommerce SEO.

What do you need from me to run an audit?

For the free scan, just your URL. For a full audit, read access to Google Search Console and Analytics makes it considerably more accurate, because it shows what Google reports rather than what we can infer.

Does the audit cover AI search visibility?

Yes, and it is the check most audits skip. We verify whether AI crawlers can reach your server at the network level. Several live sites we have tested allow AI bots in robots.txt while their CDN returns a 403 to those same bots at the edge, which the site owners had no idea about.

Can you audit a site that isn't built yet?

We can review a staging site or a build spec, and it is far cheaper than fixing after launch. Migrations and rebuilds are where the largest avoidable SEO losses happen.

How often should a site be audited?

A full audit annually for most businesses, or after any significant site change, migration or ranking drop. Ongoing monitoring is a different and lighter activity.

Will you tell me if my site is fine?

Yes. Sometimes the honest finding is that the site is technically healthy and the gap is content or links, in which case a technical retainer would be waste and we say so.

How do I start?

Run the free audit. Enter your URL and your details and the full report is emailed to you.